Media & Publishers

Your challenges

Calamares supports the Media & Publishers in many ways by offering tools for:

 

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Your challenges

  • Turn video campaigns into more awareness, leads and sales.
  • Seize a viewer's attention when watching your video content, stimulate interaction and measure the popularity of advertisements.
  • Adapt your media messages fast and easy, planned or as a result of feedback from the market.
  • Time and track video distribution and, if required, even protect your video content.
  • Benefit from the opportunies of social media and viral marketing.
  • Make it easy for your audience to get in touch with you.
  • Keep your video production and management cost low. For example by overlaying your video content with various spoken languages.

Our Capabilities

  • Calamares provides tools to measure, analyse and report on the reach of your video campaigns and the viewing behaviour regarding your videos.
  • We encode your video content and prepare it for a multitude of media types. We can increase your reach further with our multilangual capabilities.
  • Using our pre and post-roll production facilities we support video advertisements. We avoid that productions need to be re-created end-to-end.
  • We offer tools to make it easy for viewers to get in touch with you, to place an order or to request information. Also we can invite the viewer to rate video content or participate in voting events.
  • We can help you to protect or track video content using features like watermarking and fingerprinting.